PUGG Becomes Exclusive Goal Sponsor of Grassroot Soccer 3v3 PickUP Tournaments Presented by Positive Tracks

Girl in Africa shooting on a Pugg soccer gaol - Grassroots Soccer and Pugg partnership image


Boston, MA (May 1, 2015) – Grassroot Soccer, an international nonprofit that uses the power of soccer to educate, inspire, and empower youth to stop the spread of HIV and live healthier lives, and PUGG, makers of innovative, durable and portable soccer goals, today announced a new partnership, with PUGG becoming the Official Goal of Grassroot Soccer 3v3 PickUP tournaments, presented by Positive Tracks. The tournaments are a community activation program designed to engage young people across the US and several international locations through the game of soccer, broaden their perspectives and make them aware of the challenges facing young people in developing countries, and provide financial support for life skills and HIV prevention intiatives with at risk young people in Africa.

Over the last 20 years, PUGG goals have become an essential part of the soccer landscape across North America and many other parts of the world.  This humble, quirky invention has helped revolutionize training options for coaches and created fun opportunities for developing players’ skills.  From youth complexes in the U.S. and training pitches of the German Bundesliga, to dirt fields clinging to hillsides in South America and spottily-covered grass parks in China, PUGG goals and many smiles can be found where ever people are playing soccer.

As part of the partnership, PUGG is providing goals to be used at tournaments, and as incentives for tournament teams. For each set of goals sold through their website, www.pugg.com, PUGG is donating $25, the cost to put one young person through a Grassroot Soccer program in Africa. They are also offering Grassroot Soccer supporters a special offer of $15 off their qualifying online purchase when they use the code GRS3V3 at checkout.

PUGG inventor and founder Bob Armell noted “PUGG has sent its products to places where soccer helps bring joy to kids’ lives. Our ambassadors have reached schools in rural China, children’s homes from Mexico to Brazil, missionary outreaches in Eastern Europe, and Peace Corps outposts worldwide. But no relationship is more long-standing than ours with Grassroot Soccer. We are humbled to play a role in their great work. Since 2002, PUGG Company helped whenever GRS co-founder Ethan Zohn asked.  We are excited now to be the official soccer goal of Grassroot Soccer’s 3v3 PickUP series.”